Elevating Your Email Marketing: Advanced Segmentation Techniques for Increased Engagement

What are the best email marketing segmentation strategies used by top brands to achieve high engagement and increased revenue? How are brands like Klaviyo, ActiveCampaign, and Sendgrid maximizing segmentation to keep their subscribers engaged? According to recent studies, segmented email campaigns can result in up to a 760% increase in revenue. Also, segmented email ads make business 58% of their total income.  Everyone needs a vacation once in a while. You have been considering getting one, so you recently searched online for the best vacation spots. Afterward, you randomly receive emails about discount offers for vacations to the Maldives. It […]

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